Op-Ed: Take that, Henry Ford! Car company goes from anti-Semitic founder to new Jewish COO

Bringing in a Jewish COO is the latest step for the Ford Motor Co. after the company had made strides over the years to get past the anti-Semitism of its founder and dealings with the Nazis, Jason Miller writes.

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WEST BLOOMFIELD, Mich. (JTA) — It’s no secret that Henry Ford was a notorious anti-Semite, and his company’s dealings with the Nazi Party during the Holocaust are well documented. But the company’s story has changed drastically in recent years.

The Ford family’s donation of a rare 500-year-old Torah scroll to a suburban Detroit synagogue and the appointment of a Jewish chief operating officer demonstrate a marked shift in the company’s narrative when it comes to the Jewish community.

The shift really began in the late 1940s when Ford’s grandson Henry Ford II took over the company and began hiring minorities, but it would take many more decades before Jewish executives were hired as officers. Mervyn Manning became the first Jewish officer of Ford when he became vice president in 1977.

During those years, Ford II already had started a period of repentance through action as the friend of such notable Jewish philanthropists as Max Fisher, making significant charitable gifts to the then-United Jewish Appeal.

Today in Detroit, the Ford Motor Co. and the billionaire family are regulary seen as major contributors to the Jewish federation and the Jewish community center. Members of the Ford family and top executives at the company have been honored by local Jewish groups.

And in 1999, Benson Ford Jr., a great-grandson of the auto tycoon, purchased the 500-year-old scroll and donated it to Temple Shir Shalom in West Bloomfield. The Torah was written in hiding between 1492 and 1560 in Spain or Portugal, where it was illegal to practice Judaism at the time.

The latest chapter in the long history of Ford and the Jews began Dec. 1, when Mark Fields effectively began running the 109-year-old international auto firm. Fields, 51, has been lauded for his intelligence, skill and dedication to the company. He has worked all over the world for Ford, including a stint as the CEO of Ford-controlled Mazda.

In early November, Bill Ford, the executive chairman and great-grandson of Henry Ford, announced the appointment of Fields — one that makes him the heir apparent for the CEO post when Alan Mulally retires in 2014 or earlier.

Fields, the descendant of Russian and Romanian Jews, became a bar mitzvah at a Conservative synagogue in Paramus, N.J., and received matzah and Chanukah candles from his parents no matter where in the world he was working for Ford.

A graduate of Rutgers University and the Harvard Business School, where he earned a master’s degree in business, Fields maintains that he has never encountered any discrimination or anti-Semitism at Ford.

Bill Ford, making the announcement of Fields’ promotion, said, "The growth we’ve seen in him has been remarkable."

While some might say that the anti-Semitic founder of Ford is likely rolling over in his grave as a Jewish man takes the reins of his historic company, the changes in the company have been happening for some time. History books will note Henry Ford’s discriminatory writings and practices, as well as the company’s ties to the Nazis during the Holocaust, but the Ford Motor Co. of the 21st century has continued the redemption process started by its founder’s scions.

(Rabbi Jason Miller is a blogger, educator and entrepreneur. He blogs at http://blog.rabbijason.com and is on Twitter at @RabbiJason.)

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